Text size Gamers play a beta version of Activision Blizzard’s ‘Overwatch 2’ in a tournament in San Antonio. Sergio Flores/Bloomberg With mergers getting increased scrutiny, Microsoft picked a tough time to buy Activision Blizzard . But the regulatory uncertainty might give investors an opportunity for some easy upside in the gaming company’s stock. Microsoft (ticker: … Read More “Activision Stock Is a Bet on Microsoft’s Takeover. It’s One Worth Making.” »
Tag: advertising
Text size Google’s advertising should hold up relatively better than others, according to the analysts. Angela Weiss /AFP via Getty Images As consumer spending slows, fuel costs rise, and chances of recession remain high, J.P. Morgan tech analysts moved to lower their financial expectations for all companies in their coverage on Wednesday. Six analysts including … Read More “Google, Snapchat and 24 Other Tech Companies Get Lower Estimates by J.P. Morgan” »
Manisha Kapoor Picture this: Katrina Kaif chilling in Relaxo chappals at home or Aishwarya Rai Bachchan counting seetis while cooking arhar dal in a Prestige pressure cooker. When you see an advertisement with these visuals, you will be picking up the subliminal message conveyed by the ad that the celebrity approves of the product and … Read More “Blogger’s Park: Why celebrities can’t escape accountability” »
A little more judging by stock futures reaction this morning. Thank China for some of that as the country announced the biggest easing in COVID travel requirements since about March 2020. China’s news may add to the sense that inflation has peaked, given the supply constraints that the lockdown there has produced. That brings us … Read More “Oaktree’s Howard Marks is finding bargains. ‘I am starting to behave aggressively,’ he says” »
Text size MP Materials shares have slipped 21% so far this year Joe Buglewicz/Bloomberg MP Materials stock has slipped this year, and director Randall Weisenburger bought more shares of the rare-earths miner. MP Materials (ticker: MP) shares have slipped 21% so far this year, slightly more than the 18% drop in the S&P 500 index … Read More “General Motors EV Partner Sees Director Buy More Stock” »
The Advertising Standards Council of India (ASCI) released its annual complaints report for the period April 21 – March 22, during which it processed 5,532 advertisements across mediums including print, digital, and television. With a sharp focus on the digital domain, ASCI saw an overall compliance rate of 94%. 2021-22 was the year we followed … Read More “ASCI processed 5,532 advertisements across mediums between April 2021 to March 2022” »
CANNES, France, June 27, 2022 (GLOBE NEWSWIRE) — FCB Inferno London and Virgin Group, in collaboration with LinkedIn and Made By Dyslexia, have been awarded a Titanium Lion for their “Dyslexic Thinking” campaign at the Cannes Lions International Festival of Creativity — one of only six awarded in the category, FCB Inferno’s first-ever Titanium Lion … Read More “FCB Inferno London and Virgin Group, in collaboration with” »
Text size The Google logo is seen with the rainbow flag in New York. Angela Weiss /AFP via Getty Images Alphabet, Meta Platforms, and other big tech companies have seen their valuations undergo a significant correction over the last few months, as fears of a recession and rising interest rates have cooled investor appetite for … Read More “Alphabet and Meta Have an Ad Revenue Problem. What It Means for Their Stocks.” »
The pandemic has transformed the way brands and agencies work together, with more focus now on driving concrete business outcomes. Dheeraj Sinha, CEO and chief strategy officer, South Asia at Leo Burnett and chairman, BBH India, tells Christina Moniz about what helped the agency grab plum new-age accounts and more. Excerpts: Leo Burnett India got … Read More “Interview: Dheeraj Sinha, CEO, South Asia, Leo Burnett, and chairman, BBH India” »
The pandemic has transformed the way brands and agencies work together, with more focus now on driving concrete business outcomes. Dheeraj Sinha, CEO and chief strategy officer, South Asia at Leo Burnett and chairman, BBH India, tells Christina Moniz about what helped the agency grab plum new-age accounts and more. Excerpts: Leo Burnett India got … Read More “Interview: Dheeraj Sinha, CEO, South Asia, Leo Burnett, and chairman, BBH India” »